Experiential Design Portfolio
web_1.jpg

Google Marketing Live

Experience Design, 2023

Google Marketing Live

For GML 2023, I worked with Google on a one-of-a-kind interactive pinball experience. The fully-customized gaming cabinets showed the power Google AI can harness when paired with marketing expertise. Attendees launched a ball, representing their ad campaign, into playfields filled with targets to hit, features to launch, and points to gain.

My responsibilities included design and production tasks. I documented and diagramed the pinball machines original functionality, 3D modeled the playfield, created digital mockups for presentations, designed the button graphics & created, prototyped, and submitted cut sheets for production.

 
 

A one-of-a-kind, pinball game. These three cabinets captured the power of Google AI.

 
 

Dynamic Play!

Colorful backboard screen animations, custom sound effects, and reactive lighting created a dynamic and engaging gameplay. This showed players in real time Google AI’s power to multiply marketing.