Experience Design, 2023
Spotify Blendship Bracelets
To promote Spotify Blend, a feature that creates a unique shared playlist blending two users’ music tastes, my team collaborated with Spotify’s in-house creatives to design and engineer nostalgic friendship bracelets with an interactive twist. The blendship bracelets sync to the Spotify app, and magically come to life when friends listen to their blend!
I was tasked with the tangible design of the bracelet. This included hands-on prototyping the bracelet’s construction - using custom components designed by the creative team. After prototyping and collaborating with the engineering team, I created an assembly plan and presented it. Then worked closely with engineering and fabrication, to build the bracelets.
Make it GLOW
These bracelets housed electronics in their bespoke beads. Besties sync their bracelets and connect them with Spotify—when friends listen to their Blend, the bracelets come to life with glowing LED beads.